The group consists of the weekly magazine Cooltura, Polish Radio London and portal elondyn.co.uk.
Cooltura is the leading Polish weekly in the UK, providing readers with a 116-page publication on high quality paper that includes up-to-date information from Poland and the UK, opinion-forming articles, journalistic commentary and a section on culture. Each week, Poles living in the UK can pick up Cooltura in any one of 650 locations including London and cites around M25; free of charge. With a weekly print run of 55,000 the effectiveness of advertising/promotion in Cooltura is beyond doubt.
Polish Radio Londonis the only professional radio station broadcasting in Polish in the UK, reaching listeners in the most modern way possible. As well as anywhere online, we reach over 350,000 over the air in the Greater London area. What is more, we are the only Polish station that belongs to that elite group broadcasting over-the-air in DAB (Digital Audio Broadcast), or the system of the future, which will soon replace the analogue AM/FM.
The portal elondyn.co.uk, which belongs to Polish Media Group, provides the most up to date information on political, social and cultural issues. It is a mine of knowledge that Poles living in London use many times over. As a result, it is also an excellent tool for advertisers aiming to reach an active group of over 700,000 people.
We are looking forward to hear your thoughts.
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